ADIDAS - Creator

Creator

Concept

Shoe

Creator • Concept • Shoe •

Candy Sneaker

An obnoxiously loud shoe, designed and modelled as an Adidas hyperreal sneaker concept competition.

The sneaker was presented in a simulation of materials and textured elements, which embodies the shoe’s anatomy.

The design was inspired by features from Adidas classics, Ultraboost, NMD and Superstar shoe models.

These design features were then pushed and comically exaggerated.