NIKE - Fly Freeknit
Free
•
Flyknit
•
2018
•
Free • Flyknit • 2018 •
The Shoe
We created a segment and 3D element for part the Nike Free Flyknit campaign in 2018. Adopting the infamous ‘air tech’ feel we know and love from Nike, we aimed to create something which felt weightless and robust.
Soft body dynamics and inflation of the fabric allowed us to create the bubbly element the brand is well-known for. Particle simulations were executed to create strands of material, which build the geometry around the shoe.
